Sapphire Marketing recently held its Pre-launch lunch and information event for the highly anticipated Sistah Soul Fest slated for Summer 2025. The Pre-launch event, held at the Rezek Center on the campus of St. Bernardine Medical Center in partnership with JPMorgan Chase and media partner the Precinct Reporter Group, brought together a dynamic group of Women of Color business owners for an inspiring afternoon filled with business and financial information.

Attendees were treated to a nice lunch and left with exclusive VIP tote bags filled with a Sistah Soul Fest 2025 notebook and literature highlighting JPMorgan Chase business and financial information. The Sistah Soul Fest promises to feature unparalleled financial literacy and business education presented by JPMorgan Chase. The fest will culminate with a music festival featuring some of the music industry’s most iconic Black female acts, setting the stage for a cultural celebration unlike any other.

Shown above from left to right are Lisa Dixon-Stevens and Peter Kelly of JPMorgan Chase and Maura Townsend and Brian Townsend of the Precinct Reporter Group. They are holding the Sistah Fest tote bags that were handed out to guests in attendance. Photo: James

The pre-launch event featured distinguished speakers, including Lisa Dixon-Stevens, Vice President, Senior Business Consultant with JPMorgan Chase, whose insights deeply resonated with the audience. Dixon-Stevens underscored the importance of partnerships like those between Sapphire Marketing and Chase in fostering community and business growth.

“This event was three years in the making, and it was worth every moment,” said Andrea Ellison of Sapphire.

Representatives from Chase expressed their enthusiasm about the collaboration, underscoring the potential for positive community impact.

The afternoon concluded with an engaging Q&A session, led by Sapphire’s Kristen McCarthy and Ellison alongside Dixon-Stevens. The session provided attendees with actionable information and strengthened the bridge between Chase and local communities.

Attendee Monette Miles summed up the event’s impact, sharing, “I am so full with inspiration and all the information. This was so needed for our community. I have a business account with Chase and I wasn’t even aware of all they offered for their customers.”

The excitement surrounding Sistah Soul Fest 2025 is building, and this Pre-launch set the tone for an unforgettable summer event.